DuckDuckGo vs. Google: The Best Search Engine for You

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DuckDuckGo vs. Google: The Best Search Engine for You

Google is one of the world’s most powerful corporations. Despite their expansion into many aspects of our life, they are most recognized for their search engine. Google collects a remarkable quantity of data on our internet behavior in order to keep its services free. This information is utilized to display targeted advertising, which is Google’s principal source of revenue.

If you’re seeking for a privacy-focused alternative to Google search, DuckDuckGo may be the solution.

What Is DuckDuckGo?

DuckDuckGo bills itself as “the search engine that doesn’t follow you everywhere.”

Most search engines capture and keep search data, and Google even associates it with your account. The collected data is used to customise your search results and to display targeted advertisements to you.

DuckDuckGo (DDG), on the other hand, does not monitor you and does not customise your search results.

Since its start, the site has continuously increased, from an average of 79,000 daily searches in 2010 to 79 million daily and 61 billion overall searches by November 2020.

DDG’s collaborations with browsers such as Firefox and Apple’s Safari have contributed to some of this growth. They have also collaborated with numerous Linux operating systems and have native Android and iOS applications. DuckDuckGo was added to Chrome’s default search provider list in March 2019.

TOR browser users are automatically given with DuckDuckGo search results if they choose to take their anonymity a step further. DDG prioritizes search result quality above quantity, with results sourced from more than 400 sources.

If you still want to search third-party sites or other search providers, DDG’s bangs function lets you to do so.

Who Owns DuckDuckGo?

Gabriel Weinberg, the company’s founder and CEO, created DuckDuckGo in 2008. Weinberg still owns and operates it via the privately held DuckDuckGo Inc. Over 116 workers are actively working behind the scenes to keep DDG developing.

When talking about privacy, it is essential to know a bit about the people that run the companies you entrust with your data. Before creating DDG, Gabriel Weinberg developed one of the first-wave social networks, Names Database.

In 2006, he sold the company for around $10 million. The funds were utilized to self-fund DDG’s development throughout its early years. Weinberg went on to co-write Traction, a book on startup growth.

How Does DuckDuckGo Earn Money?

Weinberg’s first investment supported the firm for many years. Union Square Ventures, a venture capital company, invested in DDG in 2011. According to Crunchbase, DDG received an extra $3 million from the first fundraising round. Their external fundraising has so far raised $13 million.

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However, venture capital investments do not result in a firm being successful. DDG uses advertising to develop a financially viable company strategy.

Unlike other search engines, however, the advertisements are not based on tailored data. Instead, the adverts are entirely dependent on the phrases in your search. Yahoo, which is part of the Yahoo-Microsoft search partnership, syndicates all of DDG’s advertising.

While DDG does not transmit any personal data to either firm, the involvement of two digital behemoths with dubious privacy policies may make you uneasy. That is why DDG enables you to block adverts in the settings.

This is one of the most crucial differences between DuckDuckGo and Google.

DuckDuckGo is also a participant in the affiliate systems of Amazon and eBay. DDG earns a tiny portion of sales if you click over to either site from your search results and make a purchase. However, neither firm receives any personal information.

Can You Trust DuckDuckGo?

Recent developments have shown that many technological businesses cannot be trusted with your data. There have been several data breaches that may have placed you at danger, ranging from Facebook selling your data to unscrupulous third parties to Spotify changing the passwords of 350,000 hacked users. Fortunately, there are several methods to protect yourself against a data breach.

So it’s only logical to wonder why you should trust DuckDuckGo. The founder’s privacy-focused background and the company’s laudable business strategy are great places to start, but there are lots more reasons to believe DDG. Whether you’ve been wondering if DuckDuckGo is secure, these points may help.

Privacy Policy

Their carefully written Privacy Policy is also encouraging to read, since it provides clarification on the little information they do gather. The main takeaways are that they do not save IP addresses or unique User-Agent identification and will just establish a cookie to save site preferences.

It ends with the assuring statement:

“…we shall cooperate with any legal requirements issued by the court. However, we do not anticipate any since we do not gather any personal information and hence have nothing worthwhile to offer them.”


DDG has made portions of its software open source in addition to being constructed using free and open-source software (FOSS). DuckDuckGo’s GitHub website contains many of the site’s designs, mobile applications, browser extensions, whitelists, and rapid replies.

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Although the basic search core is private, the open-sourcing of most other sections of the site means that anybody with the desire may access the code.

Donations to Privacy

DDG, like many businesses, distributes a percentage of its profits to charitable organizations. They intentionally choose groups who share their “goal of elevating the level of internet trust.”

DuckDuckGo chooses a new set of nonprofits each year, even reaching out to Reddit for recommendations. They have contributed $2.65 million to their selected recipients to far. Their website’s Donations page details each gift they’ve made, grouped by year.

Beyond Search

DuckDuckGo expanded beyond search in January 2018, providing a suite of tools to assist you in maintaining your online privacy. They updated their browser extensions and mobile applications with tracking protection, encryption, and rapid access to their private search.

The update also included a Site Data Grade grade from A to F, allowing you to determine how well a site protects your privacy. Many of the browser extension and mobile app features are designed to prevent tracking and preserve your privacy. DuckDuckGo’s privacy applications, in other words, seek to keep you secure online.

DuckDuckGo vs. Google

Along with search, Google manages some of the most popular services on the web, including Gmail, Docs, Drive, Calendar, and others. Because Google has access to large quantities of your data, its results may be highly tailored, and its search page brings it all together in one spot.

DuckDuckGo does not have any personal data to draw upon, thus it distinguishes itself in various ways. It’s just one of the numerous ways DuckDuckGo safeguards your personal information online.

This privacy-conscious setting is almost the polar opposite of Google’s highly targeted surroundings. There are no customized advertisements, personal search results, or filter bubbles. This is either one of DDG’s greatest or worst features, depending on your perspective. This absence of monitoring is likely to clinch the deal for those concerned about their privacy.

However, DuckDuckGo has another trick up its sleeve: bangs.

Bangs let you to directly search third-party websites from DuckDuckGo. Assume you wanted to look up Enter into Google to run a site search. You type!muo followed by your search word into DDG’s bangs. There are even bangs that make Google search seem sluggish.

Furthermore, searching for a site with any of the hundreds of accessible bangs directs you to the site rather than the search engine’s results. If you are missing Google’s personalized results, including!g in your query will send you right there.

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DuckDuckGo Apps and Extensions

Most of us are already thoroughly ingrained in operating systems, browsers, and applications. Because Google is so extensively available on practically every device, screen, and browser, DuckDuckGo must be available everywhere you need it as well.

As a result, DDG has progressed from its web-only roots to currently provide mobile applications and browser extensions that enhance its private search with privacy-focused features.

DuckDuckGo on Your Browser

DuckDuckGo is a search provider in most popular browsers, however users of Chrome, Firefox, Opera, and Safari may install the DuckDuckGo Privacy Essentials plugin. The plugin disables hidden advertising trackers, compels sites to use HTTPS wherever feasible, and provides rapid access to DDG’s search.

DuckDuckGo Privacy Essentials may be downloaded for Chrome, Firefox, Opera, and Safari (Free)

DuckDuckGo Mobile Apps

The functionality available in the browser extensions are expanded upon in DuckDuckGo’s Android and iOS products. A simple mobile DuckDuckGo browser includes tracking avoidance, encryption, and DDG’s private search. A fire symbol in the browser allows you to clear all browsing data and terminate all open tabs.

There is a rudimentary bookmarking tool for quick access to your favorite websites, but there aren’t many more options. Most users will find this insufficient as a browser substitute. It is, nonetheless, useful when searching for anything delicate.

DuckDuckGo Privacy Browser for Android | iOS is available for download (Free)

Is DuckDuckGo Better Than Google?

Google became the dominating power in search by providing individualized results. They created really beneficial applications and services that collected even more of our data in order to optimize your search results even more. However, in light of many recent privacy incidents, we are becoming more careful with our data.

DuckDuckGo demonstrates that user privacy and utility are not mutually incompatible. Is it the undisputed victor of the DuckDuckGo vs. Google battle?

DuckDuckGo caters to privacy-conscious users, yet it isn’t a niche product. There are a number of handy features, as well as several DuckDuckGo search tactics that do not function on Google.

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